Administrative assistance only. Emma handles enrolment enquiries, fee questions, tour bookings and general centre information. She does not provide health or wellbeing advice about children. Any emergency involving a child's safety is immediately directed to the appropriate service.

Childcare & Early Learning Centres

Every Parent Enquiry Answered — Day or Night

Emma handles enrolment enquiries, waitlist questions, fee information, daily schedule queries, and tour bookings — 24 hours a day, 7 days a week — so your educators can stay focused on the children in their care.

40% of parent calls missed
during busy hours
24/7 Always
available
5 min Setup on
any website

Live Childcare AI Assistant

Emma
Early Learning Centre AI

Emma can assist families with:

  • Enrolment enquiries & applications
  • Waitlist position & availability
  • Daily schedule & program info
  • Fee schedules & CCS subsidy guidance
  • Centre tour bookings
  • Emergency contact updates
Talk to Emma Now →
40%
Of parent calls are missed
during peak care hours
73%
Of enrolment enquiries arrive
outside business hours
6 min
Average time staff spend
on a single phone enquiry
$52k
Average cost of a full-time
childcare administrator

Every Enquiry Handled. Every Family Helped.

Emma speaks warmly and professionally, handling your most common parent interactions so your team can focus entirely on delivering quality care in the room.

Most Common

Enrolment Enquiries

Parents seeking a placement receive accurate, up-to-date information about available spots, age groups, days offered, and the enrolment process. Emma guides families through each step and collects their details so your team can follow up with a completed enquiry in hand — no phone tag required.

Waitlist Management

Families on the waitlist receive an immediate response when they ask about their position, expected availability, or how to update their preferences. Emma captures new waitlist registrations end-to-end, reducing the administrative burden on your office staff significantly throughout the week.

Daily Schedule & Program Info

Parents regularly call to ask about drop-off and pick-up times, meal schedules, rest routines, and weekly program activities. Emma provides accurate, consistent answers based on your centre's current configuration — eliminating the time educators and office staff spend on these repeat calls throughout the day.

Fee Enquiries & CCS Guidance

Questions about fee schedules, Child Care Subsidy eligibility, gap fees, and payment methods are among the most time-intensive calls a childcare centre receives. Emma answers these accurately based on your current fee structure, explains the CCS process clearly, and reduces the volume of billing queries your office team handles every single day.

Centre Tour Bookings

Prospective families exploring their childcare options can book a guided tour of your centre directly through Emma — choosing a date and time that suits them, without waiting for a callback. Tour details are forwarded to your team with the family's name, contact number, and the age of their child already captured.

Emergency Contact Capture

Parents needing to update emergency contact details, authorised pick-up persons, or allergy and medical information can initiate these updates through Emma at any time of day. Details are logged securely and flagged for staff confirmation — ensuring records remain current without requiring a separate office visit.

See Emma in Action

Five real parent enquiry scenarios — the kind your team fields every single day. See how Emma handles each one with warmth, accuracy, and zero hold time.

New Family — Enrolment Enquiry Most Common
👩
Hi, I have a daughter turning two in March and I'm looking for three days a week. Do you have availability?
E
Hello! Thank you for reaching out. We do have openings in our Toddler Room for children aged two and above. We currently have availability on Monday, Wednesday, and Friday. Would those days suit your family?
👩
Yes, those days work perfectly. What do I need to do to start the enrolment?
E
Wonderful. To start your enrolment application, I'll need a few details — your daughter's full name, her date of birth, and your contact number. Our director will then reach out within one business day to complete the process and arrange an orientation visit. Shall I take those details now?
👩
Yes please, that would be great.
E
Perfect. I've captured your details and a priority enquiry has been sent to our director. You can expect a call tomorrow morning. Is there anything else I can help you with today?
Enrolment enquiry captured and forwarded. Director follow-up scheduled for next business day.
Waitlist Position Check
👨
We registered our son on the waitlist about four months ago. Just wanted to check if there's been any movement.
E
Of course. Could I please have your son's name and your contact number so I can pull up your registration?
👨
It's under Oliver Thompson, my number is 0412 555 891.
E
Thank you. I've located Oliver's registration. Our staff will review your position and provide an updated estimate when they contact you — I'll flag this as a priority follow-up. In the meantime, would you like to update any details on the registration, such as your preferred start date or days required?
👨
We're now more flexible — Monday through Thursday rather than just Monday and Tuesday.
E
Noted — I've updated Oliver's preference to Monday through Thursday. Greater flexibility can improve your position in the availability queue. Our team will be in touch within 48 hours with an update.
Waitlist enquiry logged, preferences updated, staff priority follow-up flagged.
Fee Schedule & CCS Subsidy Question
👩
What are your daily fees, and does your centre accept the Child Care Subsidy?
E
Our standard daily fees are $148 per day for full day care, which runs from 7:30am to 6:00pm. We are an approved provider under the Australian Government's Child Care Subsidy scheme, so eligible families can receive a significant reduction depending on their household income and the number of days required. The subsidy is applied directly to your fees — you only pay the gap.
👩
That's helpful. How do I find out how much subsidy I'd actually receive?
E
The best way is through the Child Care Subsidy Calculator on the Australian Government's Services Australia website — I can have our director email you the direct link if you'd like. Your actual entitlement depends on your combined family income, your activity level, and the type of care. Our admin team is also happy to walk through an estimate with you when you come in for a tour. Would you like to book one?
👩
Yes, I'd love to book a tour.
E
Excellent. I have availability this Thursday at 10am or Friday at 2pm. Which works better for you?
Fee enquiry resolved, CCS guidance provided, centre tour booked directly.
Daily Schedule & Meal Times
👨
My son starts next week. Can you tell me what time drop-off is and what a typical day looks like?
E
Of course — welcome to the centre! Our doors open at 7:30am for early drop-off. Our standard routine begins with free play and morning circle at 8:30am, followed by a morning tea break at around 9:15am. Structured learning activities run through to noon, then lunch is served at 12:00pm. Rest time runs from 12:30pm to 2:30pm, then afternoon activities and outdoor play until late afternoon, with pick-up from 3:00pm and our latest pick-up at 6:00pm.
👨
Does he need to bring his own lunch?
E
We provide a morning tea and afternoon tea at no additional cost. Families do bring a packed lunch from home. All food must be nut-free in line with our allergy safety policy. If your son has any dietary requirements or allergies, please let our team know before his first day so we can update his file. Is there anything else you'd like to know before he starts?
Daily routine and meal information delivered accurately. Allergy policy communicated proactively.
Emergency Contact Update
👩
I need to add my mother as an authorised pick-up person for my daughter, Ava. Can I do that now?
E
Absolutely. I can take the details now and flag them for our director to confirm and update in the system today. Could I please start with your name and Ava's date of birth so I can locate her file?
👩
It's Sarah Nguyen, and Ava was born on the 14th of July 2021.
E
Thank you, Sarah. I have Ava's record. Please go ahead with your mother's full name, her relationship to Ava, a contact phone number, and whether she should also be listed as an emergency contact or authorised pick-up only.
👩
Her name is Linda Tran, grandmother, phone is 0413 660 445. Both authorised pick-up and emergency contact please.
E
Noted. I've captured Linda Tran as both an authorised pick-up person and emergency contact for Ava. Our director will confirm the update in the system within two hours and send you a brief confirmation message. Is there anything else you'd like to update on Ava's record?
Emergency contact details captured accurately. Director update confirmation sent within two hours.

Works With Your Existing Software

Emma connects with the childcare management platforms your team already uses — no duplicate data entry, no switching systems.

Xplor
Australia's most widely used childcare management platform. Sync enrolments, attendance records, and billing data automatically.
Live
QikKids
Direct integration with QikKids for roll management, CCS claiming, and parent communication workflows.
Live
Harmony Web
Connect Emma to Harmony Web for real-time enrolment visibility, waitlist updates, and family record management.
Live
ChildcareCRM
Push every Emma enquiry directly into ChildcareCRM as a tagged lead with full conversation history attached — zero manual entry.
Coming Soon

Live on Your Website in 5 Minutes

A simple three-step process. No IT team, no custom development, no ongoing maintenance from your staff.

We Configure Emma for Your Centre

You provide your centre's fee schedule, age groups, availability, daily routine, and integration details. We configure Emma with your specific information so every answer is accurate to your centre — not a generic script. Takes less than 15 minutes of your time.

Embed Emma on Your Website

A single line of code installs Emma as a voice widget on your centre's website. She works on any website platform — Wix, WordPress, Squarespace, or custom-built. No technical knowledge required. Your web provider can handle the install in under two minutes.

Enquiries Answered. Staff Notified.

Emma handles every parent enquiry and captures the details. Your team receives a complete summary — family name, contact number, child's details, and the specific enquiry — so they can follow up efficiently. Your staff focus on care. Emma handles the phones.

Child Safe Compliant

Built for the Sensitivity of Early Learning

Childcare centres handle some of the most sensitive data in any industry — children's personal details, medical records, emergency contacts, and family information. Emma is built from the ground up with this responsibility in mind.

  • All data transmitted and stored using AES-256 encryption. No parent or child data is used to train AI models.
  • Australian Privacy Principles (APP) compliant. Data is hosted on Australian infrastructure only.
  • ACECQA-aligned administrative protocols. Emma never discusses a child's health or wellbeing status — operational admin only.
  • Every conversation is logged and auditable. Your centre retains full access and control of all conversation records at all times.
  • Child Safe Scheme compliant. Emma does not interact directly with children — only with parents, carers, and authorised contacts.
  • Right to explanation available to all families. Any family can request a summary of their interactions with Emma at any time.

Hear Emma in Action

Click the voice button and speak with Emma directly. Ask about enrolment, fees, waitlists, the daily schedule, or booking a tour — just as a parent would.

This is the same widget your childcare centre's website visitors will use. It loads on any device in under 2 seconds.

Do you have spots for a 3-year-old? What are your daily fees? How does the Child Care Subsidy work? Can I book a tour? What time is drop-off?

Early Learning Centres Love Emma

★★★★★

"We were missing calls constantly during morning drop-off — it was our busiest time and every line was tied up. Emma now handles all enrolment enquiries while our team focuses on the children arriving. We've had three new families enrol in the first month purely because someone answered their call at 7am."

Karen Whitfield
Centre Director, Brisbane
★★★★★

"The CCS fee questions used to take up a significant part of our admin team's day. Parents would call three or four times trying to understand what they'd actually be out of pocket. Emma explains it clearly, consistently, and in plain language every single time. Our admin load dropped noticeably in the first week."

Michael Tan
Operations Manager, Melbourne
★★★★★

"We were sceptical about whether parents would actually talk to an AI. They absolutely do. I had a parent call me personally to say how impressed they were with the information they received — they didn't realise it wasn't a person until I told them. The conversational quality is genuinely impressive."

Priya Sharma
Centre Director, Sydney

Testimonials are illustrative examples. Individual results will vary based on centre size, enquiry volume, and configuration.

Ready to Add Emma to Your Centre?

Setup takes 5 minutes. No IT team required. Works on any childcare centre website. Emma is live answering parent enquiries the same day.

14-day money-back guarantee. No lock-in contracts. Cancel any time.